Price psychology! 99/- Rs. Strategy

 Price psychology!

👉 Ever wondered why almost all the products that we see at the mall, app or store end with 99?

🤔 I was curious & thought of asking this to my Google guru!

🔺Known as "charm prices," prices ending in 9, 99 or 95 make items appear cheaper than they really are.

🔺Since people read from left to right, they are more likely to register the first number and make an immediate conclusion as to whether the price is reasonable.

🔺With charm pricing, the left digit is reduced from a round number by one rupees.

👉 For example: If a shirt is priced at Rs. 599/- instead of 600/-, we tend to think 5 is cheaper than 9 as being human we tend to read from left to right.

It’s a common marketing strategy used by many & we tend to fall for it too.😏

Source: Wiki
Pricing image: Janjagrosh

9-5 Brainy! Dr Ambedkar as a Labor Minister REDUCED working our

 9-5 Brainy!

👉 The present generation is largely unaware of Babasaheb being the most educated person among Indian politicians.

🔺Babasaheb was a torchbearer of social transformation & harmony.

🔺He was the first Indian to get a Doctorate in Economics from the London School of Economics as well as a Doctorate from Columbia University.

👨‍💼👷 Many of us might not be knowing that under previous Colonial rule in India 14 to 12 Hrs of work by the law, your Employer could make you work up to 14 Hours.

🕖 He changed the working hours from 12 hours to 8 hours in the 7th session of Indian Labour Conference in New Delhi in November 1942.

🕘 Dr Ambedkar as a Labor Minister & as the Labor Member of the Viceroy’s Executive Council between 1942 and 1946 changed the work hours.

🔺He also introduced several measures for workers like dearness allowance, leave benefit, employee insurance, medical leave, equal pay for equal work, minimum wages and periodic revision of scale of pay.

🔺He also strengthened trade unions and established employment exchanges across India.

Source: Times of India/Newsbharati

https://timesofindia.indiatimes.com/readersblog/wakeup-india/things-you-dont-know-about-dr-b-r-ambedkar-23350/

EXTENTION FOR CHROME BROWSER

 And finally, Friday is here, the tools day of the week 😉

This is the day to explore tools for the next week.

I'm promising you these 7 extensions definitely going to help you👇

These are basically browser extensions.

0️⃣ 1️⃣ << GoFullPage >>

This amazing extension allows you to take a screenshot of the entire webpage.
Suppose you're reading a blog and want to save the blog as pdf then this tool is going to be the savior for you.


0️⃣ 2️⃣ << Tabmanager >>

Too many tabs while editing the carousel and also many Linkedin tabs are also opened.
Then this tool comes in to save your tabs so that you can open those anytime even after the current browsing session.


0️⃣ 3️⃣ << AdBlock >>

I do support the creators who monetized their blogs with advertisements.
But sometimes there are too many spammy or phishing popups that need to be blocked. So, I use this tool on some sites.


0️⃣ 4️⃣ << Grammarly >>

I'm assuming most of you have already installed it on your browser to write flawlessly withing worrying about spelling mistakes.


0️⃣ 5️⃣ << 123APPS >>

Ohh, man! I love this freaking tool so much. It comes with so many inbuilt tools including splitting, merging, compressing of audio, video, pdf.


0️⃣ 6️⃣ << ColorZilla >>

This extension enables you to pick the color from any element of any pages of any sites you visit with RGB and HEX code.


0️⃣ 7️⃣ << WhatFont >>

Last but not least this tool provides you with the details of any font used in a website with the font-family name and CSS details.


These are the 7 tools I use on day to day basis. Links in the comment👇

I would love to know which extensions you want to recommend me to give it a try👇

Habit Strong NEVER SETTLE

I started my MBA 10 years after completing my B Tech. And since most of my classmates were much younger, I felt a bit like a dinosaur (in a not-so-cool way). 

If fact, I did derive some mischievous pleasure when I found classmates even more experienced – and therefore even more confused than me :)

But soon, as the classes started and we were deep into lectures, assignments, and tests – none of that seemed to matter. 

When you are learning, there is no senior or junior – there is no young or old. Whatever your background, prior experience, nationality, or skin color – none of that matters.

There is the only thing that matters – you either understand the subject matter, or you don’t. 

Academics destroys your ego – because it is not about who you are, it is about what you know. 

More recently, I have been delighted to see many folks do an MBA after even a 15-20 years gap. I love that they will be sitting with much younger folks and learning together, as equals. 

Sometimes, I feel a craving to do a PhD – I still don’t know why. But I suspect it is just to experience the feeling of being back in the class again – the purity of learning, shorn of all the nonsense of money, rank, power, and pretensions one carries in day-to-day life. 

If you are in school or will be going there soon, do remember that you are privileged. You have something that money or perks can’t buy. So enjoy it while it lasts!  

STORY OF MAN WHO STARTED BUSINESS AFTER SUCKED BY JOB

 I'm not proud of this.

It was long time ago.
 
So don't judge me, when I tell you this.
 
But I was a little unkind to this guy when I used to work in London back in the day. Nice guy but full of stories, he was. 
 
And I don’t mean those stories we love to hear.  His stories were very much fantasies. Pipe dreams. Call them what you will. No action whatsoever. You know the kind?
 
He was 25 yrs old, obsessed with leaving the 9 to 5 and starting his own business. 

"I'm not going to work for someone so else for the rest of my life," he'd repeat every day.
 
And my eyes rolled every time I heard these recycled dreams he called plans.
 
He'd full follow up with, "One day it will happen. I'll be my own boss."
 
And the response in my head was, “I’m not too sure about that. If you were going to do it, you would have done it by now, pal”
 
"People who take risks will reap the rewards later in life," he'd preach.
 
And again I'd shake my head in internally, "Well, I hate to break it to you but you just haven't got what it takes"
 
Then one day, he moved out to Manchester (150 miles north of London).  A new beginning for him he said, but he reiterated that he still had plans to set his own business. Just not now. 

It wasn't quite the right time.
 
Then he got married and had a baby girl. His excuse then was, "I just need a little more time to settle".

And the excuses went on. And on.

Then one day, when his kid turned one, he lost his job. Just like that. And you know what?
 
That hit me like a punch in the gut. I felt sick to the stomach. The news absolutely, floored me.
 
You want to know why?
 
Because that guy was me.
 
See, I used to tell myself stories all the time. I'd sell myself dreams of setting up my own business and doing great things all the time.

But then immediately after, I’d tell myself reasons why I couldn't. This cycle went on.

Imposter syndrome, confidence, job security, fear of failing.....I don't know what it was...Maybe all of them.

But I tell you what. Losing my job forced me to do all the things I wish I'd done sooner. It made me take action. I had no choice. But I made them happen because I also changed my mindset from 'maybe' to 'have to.'

If there's one bit of advice I could give to my 25-year-old self it would be this.
 
When you refuse to let the negative stories stop you from taking action, I promise, amazing things will begin to happen.